1. Client Overview
- Name: Logcast / Oshi
- Industry: Social Audio / Creator Economy
- Stage: Early to Growth
- Description: Logcast and Oshi are audio-first platforms empowering creators to share, monetize, and connect with their audiences.
2. Challenge
Logcast & Oshi came to us with bold ideas for new audio-driven platforms but needed hands-on support to translate vision into scalable, user-ready products. Their challenges included early-stage feature development, aligning product strategy with user needs, and preparing for an international market launch.
3. Our Approach
Over three years, we worked as an embedded partner, guiding both teams through the full product cycle. Our work included:
- Conducting market research to validate product opportunities.
- Defining product strategies and roadmaps.
- Designing UX/UI for creator tools and audio-first user experiences.
- Providing ongoing product management and iteration support.
- Preparing for and supporting a successful market launch in Japan.
4. Key Deliverables
- Market research and product strategy
- UX/UI design for creator tools and audio-first experiences
- Product management support across multiple cycles
- Scalable design systems for long-term growth
- Launch preparation for the Japanese market
5. Results
- Successfully launched audio-first platforms with strong adoption in Japan
- Built scalable tools tailored to the needs of creators and their audiences
- Translated ambitious product ideas into polished, user-ready experiences
- Supported both teams across strategy, design, and execution, ensuring long-term adaptability
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